This building at 501 Esplanade Ave. was built ca. 1840s-1860s for a free man of color, Julien Lacroix, a grocer and real estate investor. When Mrs. Gulledge took this photograph in the late 1940s, the building was about to be sold at auction. From the early 1890s until the late 1940s, it had housed R. Rougelot and Sons dry goods, identified by Mrs. Gulledge as "one of New Orleans' oldest stores." In more recent times, the structure has been home to Tortilla Flats restaurant and Check Point Charlie's nightspot.
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